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“What a journey it's been!
From sourcing the softest material to years of perfecting the Velour Lash Line, I'm excited to share with you the kind of art, craftsmanship, and love that goes behind every pair. In all my dearest moments, I took Velour lashes with me and discovered that every woman can live a life in lashes. Enjoy!”

MABEL LEE, FOUNDER/CEO

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Approachable

Our philosophy is simple – everyone can get into lashes. That's why we design our products for all experience levels with ease of use at the core. 

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Innovative

We inspire people to live a life in lashes. Our lashes are designed to enhance your natural beauty.

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Inspirational

Innovation drives our culture.  We continue to challenge prevailing assumptions to deliver premium quality products that transform the lash experience.